The Golden Ticket
The Golden Ticket of SimRacing Expo Charlotte 2026
The Ultimate American Racing Weekend Awaits
There are moments in life that you never forget. Moments that you tell later, document with pictures, and revisit in your memories again and again. The Golden Ticket of the SimRacing Expo Charlotte is exactly such a moment, a ticket to an unforgettable motorsport adventure in the heart of the USA.
From May 22 to 24, 2026, the first SimRacing Expo in the United States takes place in Charlotte, North Carolina and you are invited to make history. This Memorial Day Weekend will be no ordinary weekend. It will be legendary with your Golden Ticket.
Why Charlotte? Why This Weekend?
Charlotte is not just any city. It is the epicenter of American motorsports. Just minutes away from the Charlotte Motor Speedway and the legendary NASCAR Hall of Fame, you will find yourself in a metropolis that carries the pulse of racing in its veins. Over 73% of all motorsports industry jobs in the USA are located in this “NASCAR Valley” you will feel the energy emanating from this heritage.
And all of this on Memorial Day Weekend, a weekend full of patriotism, community, and passion. Learn more about Queen City – Charlotte.
Get Your Golden Ticket: The All-in-One Racing Weekend
For just $299, you receive a package that captures the essence of an authentic American motorsports experience:
You will receive:
- 3-day access to SimRacing Expo Charlotte – The heart of the weekend with top exhibitors, live demos, and the community that lives and breathes sim racing
- Day access to the NASCAR Hall of Fame – A visit to the hall of legends where the history of American Oval racing comes alive
- Race Day Bundle for the Coca-Cola 600 – Pre-Race Track Pass and exclusive seating in Turn 4 at the most legendary night race on the NASCAR calendar
- Premium Goodie Bag – Together with our Partners and Exhibitors of the SimRacing Expo Charlotte, we’ve put together something outstanding for you, exlcusive giveaways, discounts, content and experiences.
This is not just a weekend. This is an immersion into the DNA of American motorsports.
Limited Quantities
This is not an unlimited offer, only 500 Golden Tickets will be sold, the first sim racing enthusiasts, motorsports fans, and adventurers who hold this ticket in their hands will be part of an exclusive group writing the history of SimRacing Expo in the USA.
The Highlight: The Coca-Cola 600, The Longest Race in NASCAR History
Since 1960, the Coca-Cola 600 at Charlotte Motor Speedway has been more than just a race, it is an institution. At exactly 600 miles, it is the only race with this distance on the entire NASCAR Cup Series calendar, making it the ultimate test for man and machine.
Imagine this: The sun slowly sets over Charlotte, the first lights flicker on, and then green flag at 6:00 PM. Four hours of the most intense racing action under the lights of Charlotte Motor Speedway. Strategy, speed, endurance, and pure emotion. This is the Coca-Cola 600.
And you will be there, in Turn 4, with a perspective that only a few have, surrounded by true NASCAR fans who are just as passionate as you are.
NASCAR Hall of Fame: Immerse Yourself in Oval Racing Legends
Before the race begins, experience the NASCAR Hall of Fame a $160 million facility in the heart of Uptown Charlotte that honors the greatest legends of American racing. Interactive exhibits, iconic race cars from decades past, pit crew simulators, and the stories of champions who have shaped the sport. Take a seat in one of eight 1:1 NASCAR Simulators developed together with iRacing to ensure the most realistic Oval Racing experience.
This is not just a museum. This is a pilgrimage for anyone who has motorsports in their heart.
The Exclusive Goodie Bag
Every Golden Ticket buyer receives a premium Goodie Bag filled with surprises and exclusive content from our elite partners:
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- Asetek Simsports – Will be announced soon.
- BDH Sim Race Hardware – Raffle for all Golden Ticket owner for a BDH H2SQ Shifter with your name on it and a BDH T-Shirt & Beanie, worth of 1.200$
- City of Charlotte – Will be announced soon.
- iRacing – 50$ of iRacing Credits for existing members or newly created accounts
- Podium 1 – Will be announced soon.
- Project Motor Racing – 2x exclusive In-Game Liveries only for Golden Ticket owner
- Skip Barber Racing School Package – Raffle for all Golden Ticket owner for a Day Experience at VIR with a Formula Car or GT, worth of 4.000$
- VRS (Virtual Racing School) – 6 month “Competitive”-Membership for free and exclusive 1:1 live coaching at SimRacing Expo Charlotte, worth of 59$
- SimRacing Expo – Options for discounted hotel rooms close to the Charlotte Convention Center.
Owner of the Ticket receive their goodie bag at SimRacing Expo Charlotte at a designated counter in the venue.
The list of partners will be extended continuesly, so only more value will be added to the Ticket!
Frequently Ask Questions (FAQ)
Q: I have bought a Weekend Ticket already, is there an upgrade option?
A: Yes, reach out to us via our contact form and we upgrade you to a Golden Ticket.
Q: Are the hotel options already included in the $299?
A: No, hotel options are available separately at reduced prices for Golden Ticket owner.
Q: Can I pass the Golden Ticket to someone else?
A: The Golden Ticket is bound to the purchaser but can be transferred under certain conditions. Please contact our team for details.
Q: When does the SimRacing Expo open?
A: SimRacing Expo Charlotte opens its doors on Friday, May 22, 2026. The full program will be published shortly.
Q: Can I exchange individual items or the entire goodie bag for money?
A: No, the goodie bag and its contents cannot be exchanged for cash.
Why You Cannot Miss This Ticket
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- You support the first SimRacing Expo in the USA
- You are there live at the most legendary night race in NASCAR
- You experience the roots of American racing firsthand
- You combine virtual and real racing in one weekend
- You become part of a global community of true motorsports enthusiasts
- You receive premium content and experiences that are priceless